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Monday, January 30, 2012

Imagine It! The Children’s Museum of Atlanta is pleased to announce Adventures with Clifford The Big Red Dog™!

Imagine It! The Children’s Museum of Atlanta is pleased to announce

Adventures with Clifford The Big Red Dog™!

Opening February 4, 2012

Learn Clifford’s Big Ideas Through “Paws-On” Activities

ATLANTA – Imagine It! The Children’s Museum of Atlanta announces a BIG RED OPENING on February 4th for a BIG RED DOG named Clifford™! Board the Birdwell Island ferry and journey to the world of Clifford, America’s beloved big red dog with a heart to match. See Emily Elizabeth™ and many of the residents of Birdwell Island. Museum hours are Monday through Friday 10 a.m. – 4 p.m. and Saturday and Sunday 10 a.m. – 5 p.m. The Clifford exhibit is included with regular admission.

Inspired by Scholastic Entertainment’s top-rated TV show Clifford The Big Red Dog® on PBS KIDS®, the exhibit offers numerous immersive adventures that reinforce Clifford’s Big Ideas—ten simple, tangible life lessons designed to help young children navigate their world: Share, Play Fair, Have Respect, Work Together, Be Responsible, Be Truthful, Be Kind, Believe in Yourself, Be a Good Friend and Help Others.

Children can visit the colossal nine-foot high Clifford and slide down his tail, just like Emily Elizabeth does on the television show. Children can help fill Clifford’s big dog bowl with bones using a conveyor belt and create sand art and find “bone”-ifide treasures at T-Bone’s Beach. Browse the Norman Bridwell Art Retrospective and see 40 years (that’s 280 dog-years!) of artwork and stories by the creator and award-winning author of Clifford The Big Red Dog.

“We are thrilled to host Clifford the Big Red Dog and his friends at the Museum,” says Jane Turner, Executive Director of the Museum. “Clifford’s Big Ideas come to life through this fun and interactive exhibit which will bring a new opportunity to play and learn.”


Visitors enter Adventures with Clifford The Big Red Dog by passing Birdwell Island’s lighthouses and boarding the ferry. Children and adults can join Victor and Pedro in the pilothouse and try their hand at steering the ferry. Children can move tourists around the three-dimensional map of the island and visit Samuel’s Restaurant, the Post Office, Cleo’s Backyard, and all of Clifford’s favorite places on the Island.

Samuel’s Fish and Chips Shack

Pull up a stool at Samuel’s Fish and Chips Shack and place your order! Children and adults can enter Samuel’s Shack and role-play restaurant employees working together to restock the shelves, cook, clean, and serve. Kids can grab an order pad, take their family and friends orders and total their bill at the cash register.

Musical Marina

As children and adults make their way along the pier, they encounter Mary at the Musical Marina. Children can play a variety of instruments, including Clifford’s giant Xylo“bone” and drums from around the world as they boogie to the music and improvise Clifford The Big Red Dog’s theme song.

T’Bone’s Beach

No island is complete without a beach! T-Bone welcomes children and adults to a bone-shaped beach where kids can create sand art with beach toys and hunt for buried treasures. Kids can follow Clifford’s Big Ideas and “Play Fair” by taking turns hunting for seashells.

Clifford The Big Red Dog’s Doghouse

A nine-foot Clifford greets visitors in his backyard outside his doghouse. Children can take a seat next to Emily Elizabeth on the giant paws of her big red best friend and slide down Clifford’s tail; they can “Be Responsible” by helping fill Clifford’s giant dog bowl; and inside Clifford’s Doghouse, kids can create pictures, invitations, letters and more using paper, crayons, pencils and other supplies.

Emily Elizabeth’s Backyard Theater and The Howard’s House

Mac invites visitors to take the stage with Clifford and his pals in Emily Elizabeth’s Backyard Theater. Dressed in Cleo, T-Bone, Mac or Clifford costumes, kids can perform

for family and friends sitting in the audience on bone-shaped benches. In the front of the house, kids can pick, sort and replant flowers in a flower box. Fans can “Be a Good Friend” to Emily Elizabeth and Clifford by using lawn tools, watering cans and lawn mower to spiff-up the backyard.

Cleo’s Backyard

Cleo’s Backyard is designed especially for tots with a soft floor and “stone” wall enclosure. Cleo encourages toddlers to crawl through a tunnel or play a shape-sorting activity at Cleo’s doghouse. At the stone wall, kids can enjoy activities as they open the doors to T-Bone’s doghouse and are greeted by their reflection in a mirror; turn a crank to make Clifford go in and out of his doghouse; and spin two tumblers to match Birdwell Island characters to their home.

Birdwell Island Post Office

Children can join Mr. Carson at the Birdwell Island Post Office, and help sort and mail letters and deliver mail and pictures to the Birdwell Island residents’ mailboxes.

Birdwell Island Library and Norman Bridwell Art Retrospective

Take a break from all the action and cozy-up for a reading adventure. Ms. Lee welcomes visitors to the library, host to a collection of Clifford books. Just like Clifford, children can practice believing in themselves and building confidence as they share Clifford stories and play Clifford’s Learning Adventures, an interactive CD-ROM, on the computer.

At the Norman Bridwell Art Retrospective, “Jetta” invites visitors to view clips from an interview with Norman Bridwell. Children and adults can also browse artwork and get an inside look at Clifford’s character and story development during the past 40 years.

Watch Clifford on local PBS station Georgia Public Broadcasting Monday through Friday at 1:30PM.

Adventures with Clifford the Big Red Dog™ was created by Minnesota Children’s Museum in partnership with Scholastic Entertainment, Inc., and is presented locally by Publix Super Markets Charities and The Home Depot Foundation. Media partnership with Georgia Public Broadcasting. Media Sponsorship by the Atlanta Journal-Constitution. Exhibit printing courtesy of Primerica.

Major funding for The Children’s Museum of Atlanta is provided by the Fulton County Board of Commissioners under the guidance of Fulton County Arts & Culture.

© 2011 Scholastic Entertainment Inc. SCHOLASTIC and logos are trademarks of Scholastic Inc. CLIFFORD THE BIG RED DOG, BE BIG! and associated logos are trademarks of Norman Bridwell. All rights reserved.

About Scholastic Media

Scholastic Media (SM) is the entertainment and media division of Scholastic Inc., the global children's publishing and media company. A proven leader and innovator in the children's entertainment landscape and award-winning licensor and marketer of children's properties worldwide, SM ranks as one of the foremost producers of quality, family-oriented content for all platforms, including television programming, feature films, home entertainment, interactive, and the Internet.

About Scholastic

Scholastic Corporation (NASDAQ: SCHL) is the world's largest publisher and distributor of children's books and a leader in educational technology. Scholastic creates quality educational and entertaining materials and products for use in school and at home, including children's books, magazines, technology-based products, teacher materials, television programming, film, videos and toys. The Company distributes its products and services through a variety of channels, including proprietary school-based book clubs, school-based book fairs, and school-based and direct-to-home continuity programs; retail stores, schools, libraries and television networks; and the Company's Internet site,

About Imagine It! The Children's Museum of Atlanta

Imagine It! The Children's Museum of Atlanta is a smart place to play and a non-profit organization offering a family-friendly space filled with interactive, educational exhibits and programming for children ages eight and under. The Museum’s mission is to spark imagination and inspire discovery and learning for all children through the power of play. The Museum’s four permanent learning zones consist of bright, creative, hands-on exhibits that are designed to give children an opportunity to learn through play. The Museum offers memberships, parties, field trips, summer camp, and facility rentals and has been providing a fun, and interactive learning environment for children and their caregivers since 2003.

The Children’s Museum of Atlanta is located at 275 Centennial Olympic Park Drive NW in downtown Atlanta. For more information, visit or call 404.659.KIDS [5437].

Museum hours: Monday through Friday 10 a.m. – 4 p.m. and Saturday and Sunday 10 a.m. – 5 p.m. Admission is $12.75 plus tax for adults and children ages 2 and above; children under 2 are free. The Museum is closed Thanksgiving Day and Christmas Day.

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